Saturday, May 9, 2009

Do you digg it?

Welcome to 2009, where socializing consists in large part over the internet through sites like myspace and facebook. Who would've thought you could become "best friends" with someone without ever meeting them in person? In recent years, technology has moved us from phone calls to email, from email to instant messaging and from cut-outs on the bedroom wall to designing our electronic myspace wall. Businesses around the world utilize virtual meetings to hear and see their peers and partners over continents and oceans. This technology has quickly moved into the home where video messaging makes text messaging seem limiting.

Social bookmarking is a new force pushing us further into the world of electronic communication, discussion and socializing. It is a method of marking, organizing, searching and storing websites for others to see and read. Del.icio.us started the craze, also known as tagging, in 2003. Dozens of other popular sites have since developed including digg, reddit, diigo and simpy. Need new furniture? Want to learn about the naming system for IKEA furniture? Head to one of these sites to investigate every article and viewpoint about how the names are developed and marketed.

Social bookmarking provides an incomparable forum for debate, information and the advertisement of viewpoints. Connections are being made around the world with little or no hesitation due to distance or cultural differences. In fact, when used correctly, social bookmarking gives us the opportunity to discuss and celebrate these differences more easily than ever before.

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